A View of innovation process in a collaborative perspective
DOI:
https://doi.org/10.5380/atoz.v1i2.41311Keywords:
Service innovation, Innovation processes, Service development, Collaborative networksAbstract
Introduction:Service innovation and New Service Development process has changed throughout the past years. Nowadays it is accepted that its process involves four generic phases, from the idea generation to the implementation stage. In these stages, some factors are recognized as important and given the complexity, the new service development process by a single company can be facilitated thought of relationships with other companies. Therefore, this research aimed to understand how collaborative networks can influence new service development process performance. Method: Exploratory multiple case study and a qualitative study. Results: Some performance factors cross-cut all process, however, the relevance of these factors changes along these different stages. Conclusions: Quality factors of Collaborative Networks that contribute to the process performance can be classified into two dimensions: 1) partner characteristics and 2) relationship characteristics.
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